Yeah, I know.. it doesn't look like coffee.. but it is. And if I had my choice.. this would be my pick for a morning coffee. Folgers Coffee. I have tried all of the fancy flavored coffees.. Starbucks Breakfast Blend is okay. My parents always drank Maxwell House or Eight O' Clock coffee. I didn't start to drink coffee until about 3-4 years ago. I am still not a hard line coffee drinker. I drink maybe a cup a day. My friend Robin turned me on to Chai Tea a few years back. I really love it. Tastes like liquid gingersnaps. I like a steaming cup topped with whipped cream.. yum.